NYT: Google Launches Internet Stat Center
There are 22,471 TV channels in the UK, and yet the BBC maintains a 30% share of viewership. — BARB
Without any fanfare, Google has launched a new resource called “Google Internet Stats” which brings together industry facts and insights from across five different industries. Using a number of third party vendors as sources, the stats tool parses through online data to reveal Twitter-sized snippets and factoids like: “Over 90% of online merchants are planning to add rich media and social networking functions in 2009 -Internet Retailing” or “Runners have collectively logged over 93 million miles on nikeplus.com – BusinessWeek.”
The collection of statistics is broken down into five main areas of focus: Technology, Macro Economic Trends, Media Landscape, Media Consumption, and Consumer Trends. Within each topic are subcategories focusing on a particular aspect of that subject area. For example, within Technology, you can drill down into Broadband, Mobile, Devices, and Speed. While that’s obviously not a comprehensive look at all of technology, the stats available are compelling.